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Knowledge sharing

Achieving sustainable ROI across the value chain

Author: Indicia Worldwide team 08 September 2023

How measurement, insight-led decisions and shared learnings are helping brands tackle sustainability challenges.

5 Benefits of a Consolidated MarTech Stack

Author: Brooke Grief 12 July 2023

Our partners at Iterable share the latest benefits to consolidating your tech stack to help you work smarter, not harder.

Top tips for delivering marketing ROI when activating your brand at a live event

Author: Simon Andrews 19 May 2023

Indicia Worldwide's Simon Andrews gives his lowdown on the brands that made a splash at Sydney's WorldPride/Mardi Gras, with differing levels of investment.

Can POS be a performance channel? We’re POSitive

Author: Hannah Wood 31 August 2022

Time to solve the in-store predicament? Indicia Worldwide’s Hannah Wood has the details

Why your martech doesn’t work (and how to reboot your approach)

Author: Morag Lamond 25 August 2022

Marketing technology enables incredibly sophisticated ways of working and routes to market… so why doesn’t it work? We explore how decision makers can deliver r...

Trust in challenging times: Building brand loyalty amid uncertainty

Author: Jet Darisan 04 August 2022

Get the lowdown on understanding your consumers and their preferences – to be the trusted brand they need in times of crisis.

3 Steps to Achieving Personalisation at Scale

Author: Natasha Willmott 21 July 2022

Client Partner Tash Willmott talks to ITV's Oliver Fisher, about generating consumer centric marketing on a global level.

5 ways to be a better LGBTQ+ ally this Pride month (and always)

Author: Rosie Mussen 30 June 2022

How to create an inclusive work environment where everyone can be themselves.

Reigniting a passion for print with a B2B campaign like no other

Author: Tristan Pride 26 May 2022

How we're starting a print revolution with Konica Minolta.

Optimizing Customer Experience

Author: Harris Atkins 20 January 2022

Harris Atkins, CEO North America on how data helps brands and retailers deliver a better consumer experience.

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